:root {
    --ink: #1c1915;
    --ink-soft: #44403a;
    --muted: #6f6a62;
    --line: #e6e1d8;
    --paper: #f6f3ee;
    --card: #fffcf8;
    --accent: #e25b12;
    --accent-deep: #c2410c;
    --sage: #234037;
    --shadow: 0 24px 60px rgba(28, 25, 21, 0.08);
    --serif: "Fraunces", "Iowan Old Style", Georgia, serif;
    --sans: "Inter", "Segoe UI", sans-serif;
    --measure: 68ch;
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
    margin: 0;
    background: var(--paper);
    color: var(--ink);
    font-family: var(--sans);
    font-size: 1.0625rem;
    line-height: 1.6;
    text-rendering: optimizeLegibility;
}

img { max-width: 100%; height: auto; display: block; }

a { color: inherit; }

button, input, summary { font: inherit; }

.skip {
    position: absolute;
    left: 1rem;
    top: -4rem;
    background: var(--ink);
    color: white;
    padding: 0.6rem 0.9rem;
    z-index: 20;
}

.skip:focus { top: 0.6rem; }

.wrap {
    width: min(1120px, calc(100% - 2.5rem));
    margin-inline: auto;
}

.nav {
    position: sticky;
    top: 0;
    z-index: 10;
    background: rgba(246, 243, 238, 0.9);
    backdrop-filter: blur(14px);
    border-bottom: 1px solid transparent;
}

.nav-inner {
    display: flex;
    align-items: center;
    justify-content: space-between;
    min-height: 76px;
    gap: 1rem;
}

.brand { min-width: 0; }
.brand img { height: 34px; width: auto; max-width: 168px; }
.nav-burger { flex: none; }

.nav-links {
    display: flex;
    align-items: center;
    gap: 1.35rem;
    flex: none;
}

.nav-links a {
    text-decoration: none;
    color: var(--ink-soft);
    font-size: 0.95rem;
    font-weight: 500;
}

.nav-links a:hover { color: var(--ink); }

.nav-toggle { display: none; }

.nav-burger {
    display: none;
    width: 44px;
    height: 44px;
    border: 1px solid #cfc8bc;
    border-radius: 12px;
    background: #fff;
    cursor: pointer;
    flex-direction: column;
    align-items: center;
    justify-content: center;
    gap: 5px;
}

.nav-burger span {
    display: block;
    width: 16px;
    height: 2px;
    background: var(--ink);
    border-radius: 2px;
}

.btn {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    gap: 0.45rem;
    text-decoration: none;
    border-radius: 999px;
    padding: 0.85rem 1.2rem;
    font-weight: 600;
    border: 1px solid transparent;
    transition: background 0.15s ease, color 0.15s ease, border-color 0.15s ease;
}

.btn-ink {
    background: var(--ink);
    color: #faf7f2;
}

.btn-ink:hover { background: var(--accent); }

.btn-ghost {
    background: transparent;
    border-color: #d9d3c8;
    color: var(--ink);
}

.btn-ghost:hover { border-color: var(--ink); }

.btn-light {
    background: #faf7f2;
    color: var(--ink);
}

.btn-light:hover { background: white; }

.hero {
    padding: 3.5rem 0 2rem;
}

.hero-grid {
    display: grid;
    grid-template-columns: 1.05fr 0.95fr;
    gap: 3.5rem;
    align-items: end;
}

.eyebrow {
    display: inline-flex;
    align-items: center;
    gap: 0.5rem;
    color: var(--sage);
    font-size: 0.82rem;
    font-weight: 600;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    margin-bottom: 1rem;
}

.eyebrow:before {
    content: "";
    width: 1.4rem;
    height: 1px;
    background: var(--accent);
}

h1, h2, h3 {
    font-family: var(--serif);
    font-weight: 560;
    letter-spacing: -0.02em;
    line-height: 1.08;
    margin: 0;
}

h1 { font-size: clamp(2.7rem, 5vw, 4.5rem); }

.lede {
    max-width: 42rem;
    color: var(--ink-soft);
    font-size: 1.15rem;
    margin: 1.25rem 0 0;
}

.hero-actions {
    display: flex;
    flex-wrap: wrap;
    gap: 0.75rem;
    margin-top: 1.75rem;
}

.hero-points {
    display: grid;
    gap: 0.55rem;
    margin: 1.75rem 0 0;
    padding: 0;
    list-style: none;
    color: var(--ink-soft);
}

.hero-points li {
    display: flex;
    gap: 0.65rem;
    align-items: flex-start;
}

.hero-points li:before {
    content: "";
    width: 0.45rem;
    height: 0.45rem;
    margin-top: 0.55rem;
    border-radius: 50%;
    background: var(--accent);
    flex: none;
}

.hero-visual { position: relative; }

.hero-visual img {
    width: 100%;
    border-radius: 22px;
    object-fit: cover;
    aspect-ratio: 16 / 10;
    box-shadow: var(--shadow);
}

.float-card {
    position: absolute;
    left: -1.4rem;
    bottom: 1.4rem;
    width: min(250px, 70%);
    background: rgba(255, 252, 248, 0.94);
    border: 1px solid rgba(255, 255, 255, 0.8);
    border-radius: 16px;
    padding: 1rem 1.05rem;
    box-shadow: var(--shadow);
}

.float-card strong {
    display: block;
    font-family: var(--serif);
    font-size: 1.55rem;
    font-weight: 560;
}

.float-card span { color: var(--muted); font-size: 0.9rem; }

.trust {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    border-top: 1px solid var(--line);
    border-bottom: 1px solid var(--line);
    margin-top: 3.5rem;
}

.trust div { padding: 1.15rem 1.25rem 1.15rem 0; }

.trust div + div { padding-left: 1.25rem; border-left: 1px solid var(--line); }

.trust strong { display: block; font-size: 0.98rem; }
.trust span { color: var(--muted); font-size: 0.92rem; }

section { padding: 5.25rem 0; scroll-margin-top: 84px; }

.section-head {
    max-width: 40rem;
    margin-bottom: 2.4rem;
}

.section-head p, .prose {
    color: var(--ink-soft);
    max-width: var(--measure);
}

h2 { font-size: clamp(2rem, 3.4vw, 3.15rem); margin-bottom: 0.8rem; }

h3 { font-size: 1.55rem; margin-bottom: 0.45rem; }

.steps {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 1rem;
}

.step {
    background: var(--card);
    border: 1px solid var(--line);
    border-radius: 18px;
    padding: 1.4rem 1.35rem 1.5rem;
    min-height: 100%;
}

.step em {
    font-style: normal;
    font-family: var(--serif);
    color: var(--accent);
    font-size: 1.15rem;
}

.step p { color: var(--ink-soft); margin: 0.4rem 0 0; }

.split {
    display: grid;
    grid-template-columns: 0.9fr 1.1fr;
    gap: 3rem;
    align-items: center;
}

.split.reverse { grid-template-columns: 1.1fr 0.9fr; }

.split img, .frame img {
    width: 100%;
    border-radius: 20px;
    object-fit: cover;
}

.frame {
    background: #efeae2;
    border-radius: 22px;
    padding: 0.7rem;
    box-shadow: var(--shadow);
}

.frame-bar {
    display: flex;
    gap: 0.35rem;
    padding: 0.35rem 0.45rem 0.7rem;
}

.frame-bar i {
    width: 8px;
    height: 8px;
    border-radius: 50%;
    background: #d5cfc4;
    display: block;
}

.frame img { border-radius: 12px; background: white; }

.bento {
    display: grid;
    grid-template-columns: 1.3fr 1fr 1fr;
    gap: 1rem;
}

.card {
    background: var(--card);
    border: 1px solid var(--line);
    border-radius: 18px;
    padding: 1.4rem 1.35rem 1.45rem;
}

.card p { margin: 0; color: var(--ink-soft); }

.card.wide { grid-column: span 1; }

.card-lead {
    background: var(--sage);
    color: #f4f7f5;
    border-color: var(--sage);
}

.card-lead p { color: #d5e3dc; }

.card-lead h3 { color: white; }

.feature-groups {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 1.5rem 2rem;
    align-items: start;
}

.feature-groups h3 {
    font-size: 1.35rem;
    margin: 0 0 0.8rem;
}

.feature-groups ul {
    list-style: none;
    padding: 0;
    margin: 0;
}

.feature-groups li {
    position: relative;
    padding: 0.62rem 0 0.62rem 1.35rem;
    border-top: 1px solid var(--line);
    color: var(--ink-soft);
}

.feature-groups li::before {
    content: "";
    position: absolute;
    left: 0;
    top: 1.05rem;
    width: 0.48rem;
    height: 0.48rem;
    border-radius: 50%;
    background: var(--accent);
}

.audience {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 1rem;
}

.audience article {
    padding-top: 0.2rem;
    border-top: 1px solid var(--line);
}

.audience h3 { font-size: 1.25rem; margin-top: 0.9rem; }
.audience p { color: var(--ink-soft); margin: 0.25rem 0 0; }

.video-wrap {
    margin-top: 1rem;
    border-radius: 20px;
    overflow: hidden;
    background: #1c1915;
    aspect-ratio: 16 / 9;
}

.video-wrap iframe { width: 100%; height: 100%; border: 0; }

.founder {
    display: grid;
    grid-template-columns: 280px 1fr;
    gap: 2.5rem;
    align-items: center;
    background: var(--card);
    border: 1px solid var(--line);
    border-radius: 24px;
    padding: 1.25rem;
}

.founder img {
    width: 100%;
    height: 360px;
    object-fit: cover;
    object-position: center 18%;
    border-radius: 16px;
}

.founder blockquote {
    margin: 0;
    font-family: var(--serif);
    font-size: clamp(1.45rem, 2.4vw, 2rem);
    line-height: 1.25;
    font-weight: 500;
}

.founder figcaption { margin-top: 1.1rem; color: var(--muted); }

.proof {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 1rem;
    margin-bottom: 1.25rem;
}

.proof-card {
    display: block;
    background: var(--card);
    border: 1px solid var(--line);
    border-radius: 18px;
    padding: 1.15rem 1.2rem 1.2rem;
    text-decoration: none;
    color: inherit;
}

.proof-card:hover { border-color: var(--accent); }

.tp-mark {
    display: grid;
    place-items: center;
    width: 36px;
    height: 36px;
    margin-bottom: 0.7rem;
    border-radius: 8px;
    background: #00b67a;
    color: white;
    font-size: 1.25rem;
    line-height: 1;
}

.proof img { width: 36px; height: 36px; object-fit: contain; margin-bottom: 0.7rem; }
.proof strong { display: block; font-family: var(--serif); font-size: 1.85rem; font-weight: 560; line-height: 1.1; }
.proof span { color: var(--muted); }

.quotes {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 1rem;
}

.quotes article {
    background: var(--card);
    border: 1px solid var(--line);
    border-radius: 18px;
    padding: 1.3rem 1.2rem 1.15rem;
}

.quotes p { margin: 0 0 1rem; color: var(--ink-soft); }

.who { display: flex; align-items: center; gap: 0.75rem; }
.who img { width: 48px; height: 48px; border-radius: 50%; object-fit: cover; }
.who strong { font-size: 0.95rem; }


.pricing {
    display: grid;
    grid-template-columns: 1fr 1.08fr;
    gap: 1rem;
    align-items: stretch;
}

.plan {
    background: var(--card);
    border: 1px solid var(--line);
    border-radius: 24px;
    padding: 1.7rem 1.6rem 1.5rem;
    display: flex;
    flex-direction: column;
}

.plan.featured {
    background: var(--ink);
    color: #f7f3ec;
    border-color: var(--ink);
}

.plan .price {
    font-family: var(--serif);
    font-size: 3.3rem;
    line-height: 1;
    margin: 0.8rem 0 0.2rem;
}

.plan .price span { font-family: var(--sans); font-size: 1rem; color: var(--muted); font-weight: 500; }
.plan.featured .price span { color: #c9c2b6; }

.plan ul { list-style: none; padding: 0; margin: 1.2rem 0 1.5rem; }
.plan li { padding: 0.42rem 0; border-top: 1px solid var(--line); }
.plan.featured li { border-top-color: rgba(255,255,255,0.12); }
.plan .btn { margin-top: auto; }

.kicker {
    font-size: 0.78rem;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    font-weight: 700;
    color: var(--accent);
}

.plan.featured .kicker { color: #f0b08a; }

.save { color: #d7d0c5; margin: 0 0 0.4rem; }

.guarantee {
    display: grid;
    grid-template-columns: 1.2fr 0.8fr;
    gap: 2rem;
    align-items: start;
}

.guarantee ul { margin: 0; padding-left: 1.1rem; color: var(--ink-soft); }
.guarantee a { color: var(--sage); }

.faq { max-width: 760px; }

.faq details {
    border-top: 1px solid var(--line);
    padding: 0.95rem 0;
}

.faq details:last-child { border-bottom: 1px solid var(--line); }

.faq summary {
    cursor: pointer;
    font-weight: 600;
    list-style: none;
    display: flex;
    justify-content: space-between;
    gap: 1rem;
}

.faq summary::-webkit-details-marker { display: none; }

.faq summary:after { content: "+"; color: var(--muted); font-weight: 500; }
.faq details[open] summary:after { content: "–"; }

.faq details p { color: var(--ink-soft); margin: 0.7rem 0 0.3rem; }

.closing {
    background: var(--sage);
    color: #f4f7f5;
    border-radius: 28px;
    padding: 3rem 2.5rem;
    display: grid;
    grid-template-columns: 1.4fr auto;
    gap: 2rem;
    align-items: center;
}

.closing p { color: #d5e3dc; margin: 0.7rem 0 0; max-width: 46ch; }
.closing h2 { color: white; }

footer {
    padding: 2.5rem 0 3rem;
    color: var(--muted);
    font-size: 0.92rem;
}

.foot {
    display: flex;
    justify-content: space-between;
    gap: 2rem;
    flex-wrap: wrap;
    border-top: 1px solid var(--line);
    padding-top: 1.5rem;
}

.foot nav { display: flex; flex-wrap: wrap; gap: 0.9rem 1.2rem; }
.foot a { color: var(--ink-soft); text-decoration: none; }
.foot a:hover { color: var(--ink); }

:focus-visible {
    outline: 2px solid var(--accent);
    outline-offset: 3px;
}

@media (max-width: 900px) {
    .nav-burger { display: none; }
    .nav-inner { flex-wrap: wrap; align-items: center; min-height: 0; padding-top: 0.85rem; padding-bottom: 0.85rem; }
    .nav-links {
        display: flex;
        position: static;
        width: 100%;
        flex-wrap: wrap;
        gap: 0.65rem 1rem;
        padding-top: 0.35rem;
    }

    .hero-grid,
    .split,
    .split.reverse,
    .steps,
    .bento,
    .feature-groups,
    .audience,
    .proof,
    .quotes,
    .pricing,
    .guarantee,
    .founder,
    .closing,
    .trust {
        grid-template-columns: 1fr;
    }

    .trust div + div { border-left: 0; padding-left: 0; border-top: 1px solid var(--line); }

    .float-card { left: 0.8rem; bottom: 0.8rem; }

    .founder img { height: 420px; }

    .closing { padding: 2rem 1.3rem; }

    section { padding: 3.6rem 0; }
}

@media (prefers-reduced-motion: reduce) {
    html { scroll-behavior: auto; }
    .btn { transition: none; }
}